Radio
Reach rural voters where they listen. Comprehensive AM/FM station database, rate management, and political advertising compliance tools.
Radio Coverage Map - AM/FM Stations Nationwide
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Key Features
Station Database
Comprehensive database of AM and FM stations across rural markets. Coverage maps, audience demographics, and contact information.
Rate Management
Compare rates across stations, track negotiations, and manage media buys. Historical pricing data helps you negotiate better deals.
Compliance Tools
FCC political advertising rules and FEC disclosure requirements built in. Generate compliant contracts and filings automatically.
ROI Tracking
Correlate radio buys with web traffic, donations, and volunteer signups. Know which stations and spots drive results.
The Rural Gap
Digital advertising misses rural America. Radio remains the dominant medium in many communities—and few campaign tools help you buy it efficiently. Radio fills that gap.
Station Selection
Find the right stations with filters for:
- Geography: State, DMA, county, or radius from location
- Format: News/Talk, Country, Classic Rock, etc.
- Audience: Age, income, political lean
- Reach: Signal coverage, estimated listeners
- Price: Rate card ranges, historical costs
Media Buy Workflow
- Research: Find stations reaching your target audience
- Request Rates: Generate LUR (Lowest Unit Rate) requests
- Compare: Side-by-side rate and reach analysis
- Book: Create compliant insertion orders
- Track: Monitor airings and correlate with results
- Report: Generate FEC-compliant disclosure reports
Compliance Features
Political advertising has strict rules. Radio handles:
- LUR Enforcement: Ensure you're getting legally required rates
- Disclosure Language: Auto-generate "Paid for by..." text
- Filing Deadlines: Reminders for FCC and FEC reports
- Documentation: Store contracts, affidavits, and receipts